VEGAS BOUND: Kitson is about to open its largest store in Las Vegas.
KitsonThe trendy Los Angeles boutique, founded on Robertson Boulevard in 2000, is betting that Las Vegas will be a big winner for the retail chain.
Kitson announced plans to open a 12,000-square-foot mammoth commercial center in May The Linq, a new mall that opened across the street last month Caesars Palace on the Las Vegas Strip.
The business will employ 100 people to staff the outpost, which is expected to keep the casino’s hours of operation, which means it will most likely stay open until 2 a.m., said Courtney Saavedra, Kitson’s director of marketing and public relations.
“We are ready to work with our suppliers to bring something spectacular to our customers there,” she said.
While many of Kitson’s 18 California locations are between 5,000 and 8,000 square feet, the retailer’s Las Vegas location is expanding to accommodate the 23+ million tourists who wander up and down the Las Vegas Strip each year.
Kitson founder Fraser Ross said the commercial hub’s gambling will justify its size. “Vegas is all about bigger and better,” said Ross. A large part of the retail space is reserved for 400 square meter shops. Most leases expire in three to six months.
The large space is justified as the Las Vegas Kitson will cater to people on vacation. “Locals buy online when they shop at home. The attitudes of the travelers are different. You shop when you travel, ”said Ross.
He also predicted that the Las Vegas Kitson will be part of a new attraction for the city.
The Linq is a huge project, the landmark of which is the tallest Ferris wheel in the world, called “The High Roller”. In the wheel’s 28 glass-enclosed cabins, located at an elevation of 550 feet, music and videos are faded out to give a bird’s eye view of the city during the 30 minutes it takes for the wheel to get around. “You can see the Kitson name from the strip on a blinking sign,” Ross said. “There is no better advertising.”
Caesars EntertainmentThe developer of the open-air shopping and entertainment center is spending $ 550 million on the project, which is managed by a Los Angeles-based retail developer Caruso connected. “Caruso will offer an outdoor lifestyle environment that will be very different to Las Vegas,” Saavedra said. Caruso owns and operates The grove Mall in Los Angeles and The Americana in case of fire Mall in Glendale, California.
Kitson’s Las Vegas location features popular brands such as Homies, Boy London, Sun angel, Yosi Samra and Lauren Moshi, as well as Herschel Supply Co., God save LA, Aviator Nation, Havaianas, Ray-Ban glasses and Billionaire Boys Club.
While maintaining its identity as a retailer with roots in Los Angeles, the store will strive to fit the Las Vegas lifestyle, which means offering products that will take you from the pool to the club in the morning.
The store will sell clothing for men, women and children, as well as books, gifts, pharmacies and accessories.
The Linq will be home to other retailers, including Goorin Bros., Chili beans and 12 noon: running.
The project will also include entertainment and dining venues such as Chayo Mexican cuisine + tequila bar, Sprinkles cupcakes and Brooklyn Bowl.